Yesterday, I convinced my coworkers to go on a “brainstorming walk” to the parade…. here’s the blog post I wrote which includes photo and video. Then, because the world is about <this> big, my friends and eye ran into some very inebriated players later that evening. I think I’ll let the photos speak for this one…
Today’s blog post was all my frustration at “intro” or “beginner” SEO guides that the every person needs to read while sitting next to someone with a comp sci degree who will explain every third word to them.
My response to that kind of elitism is pure frustration because even though some people consider me an “SEO expert” and I love what I do… SEO is not rocket science. You need a good web designer to make it work right, but you can pay for one of those. The part that everyone makes so complicated is actually really easy. It’s pretty much accessible to anyone with a good product and the ability to be nice and genuine. Google tries to explain everything to you in 32 pages, I did it in 3 paragraphs…but I caught out all the technical stuff that you shouldn’t worry about like meta tags and URLs, because a good web designer (and it’s really worth getting one!) will do that for you. Let’s just call it SEO for reasonably smart people who are not engineers or webdesigners (you are not a dummy).
Please enjoy this excerpt from my latest post:
Recently Google released a brand new, 32 page SEO Starter Guide. It’s incredibly detailed, very easy to read and thorough. Incredibly detailed. 32 jam packed pages of information, steps and strategies. And it has a handy page by page glossary footnote because there are about 6 words on each page that you may or may not understand if you are not a webmaster. Let’s just say that maybe you don’t really have time to read a 32 page Google Search Engine Optimization Guide. Or maybe you are not a webmaster. Or maybe you don’t even know what SEO is…. Fear not! It’s really not as hard as it sounds. With the right help, you could be on the way to ranking without costly pay per click campaigns. These steps below will break down SEO in a way that is accessible to those of us not fortunate enough to have a degree in computer science. Really don’t know what SEO is? … read more here
It’s been a really busy week around the homestead. Exciting changes from a freemium model to an all paid plan (including my exciting rename of the less premium plan to Lightening!). Still feeling lots of warm fuzzies from the Giants experiement, plus more experiments with video. All in all a pretty fun week.
Just an FYI, I love comments. Love them. They make me feel complete. They make me feel loved, like the universe cares. So don’t be scared to leave a comment. I promise to write back! Or you know, tweet me, because like any good Social Media lover there is nothing more excited than an @sign and my name.
“Is it really the end of men?” for Girls in Tech
“This is not how business should be done…” A VIDEO!
My Obsession with Group Buying goes public with a post and video.
And it’s not new this week but I forgot to post it here… my tribute to lovely lady bumps (that’s noses for you with unclean thoughts) for my friends at buyatribe.com
Click me to watch the video!
Apparently these days in order to be an effective blogger it is just not enough to be able to be a good writer, you also have to be able to make good videos. I struggled at first with this because I like to think of myself as a mature, savvy, grown-up businesswoman but then I hear my voice and I tremble at my audio resemblance to a 14 year old girl. At least that’s what it sounds like to me. And it is just embarrassing how long it took me to master the use of this software. I mean, I consider myself someone who is comfortable with technology but Screenflow was almost my undoing. And not because of the software, because I developed this major mental block and would seize up with fear when it came time to record.
But lo and behold, my 3rd attempt at Video Blogging for work and I think I finally got it. And to be honest I am really proud of it. #1, I have been totally frustrated with all the twitter for business articles that act like every small business person knows what twitter is just because they know how to read articles on the internet. Twitter is fun, and I LOVE it with the passion most usually reserved for teeny boppers and drug addictions, but it is by no means intuitive. You have to learn all kinds of things about how to use it, before you can even start to think about using it as an effective tool for business. And if you try skipping those vital basic steps right to all the high level theories and choosing a 3rd party host and developing a marketing strategy, before you even really know what twitter is/does, then it’s going to take a really long time to stumble through all that information, a large part of which wont make sense. It will make you feel confused. And then you might not want to use it, and then you might give up. Which is a shame because it really is a tool with a whole lot of potential.
So basically I’m proud of myself for creating something useful. Something I want to show to my mom. And #2 it’s pretty, which I also like, because I hate producing anything that looks like crap out the door. Like I said, visual person.
So here it is, in all it’s glory. It took me way too long and I’m still figuring out the microphone and I had to do it about a million times because of saving issues and sound issues and whole other host of technical issues which pretty much stole and burned my “girl in tech” badge… but it’s ok, because it’s here and it’s done and it’s something I am proud of.
So Enjoy! And a big big thank you to Polyvore which I used to make the slides and to WoodyGuitar who’s fantastic playing contributed the background music for this song playing an acoustic version of Little Lion Man by Mumford & Sons.
Don’t forget to check them out… and also to follow me on twitter
Some personal Favorites:
“If Peter Krause and Lauren Graham can do it, why can’t I? Blending Work/Personal Life”
“5 things I wish someone had told me about Social Media“
“The lost Art of the Invoice: 1o Commandments for Invoicing“
